South African shoppers will be able to access savings of up to 50% on selected food, electronics, appliances, DIY and home improvement products when Massmart’s annual Halfway Day takes place across Makro, Game and Builders, with Makro and Game deals running from 25 to 30 June 2026 and Builders’ online-only deals available from 22 to 30 June 2026.
Designed as a practical mid-year value moment, the campaign gives customers an opportunity to plan purchases across everyday essentials, bigger-ticket household items and winter home projects. Selected promotions will be available in store and online at Makro and Game, while Builders deals will be available online only.
Langa Khanyile, Marketing Executive for Game, Makro and Builders, says: “Halfway Day has grown from a promotion focused largely on big-ticket savings into a broader mid-year shopping moment for South African households.”
“This year, customers can find value across both essentials and planned household purchases, from groceries and appliances to electronics, gaming, DIY and home improvement products. It is about helping shoppers make more intentional choices at a point in the year when many are reassessing household needs and priorities,” he adds.
Selected Makro deals include:
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Lenovo Laptop Core I5/8gb/512ssd/15.6" for R8999, Save R2000
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Milex Airduo Airfryer Maf104 11L+ Free Kettle for R1299
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Hisense 263l Combi Fridge Black for R5499, Save R3000
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M brand 2 Ply Toilet Paper Roll (Pack of 24 Rolls) for R119,95, Save R29
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Clover Full Cream or Low-Fat Long-Life Milk (6 x 1 L) for R94,95, Save R15,83
Game customers can find selected everyday essentials on promotion, including:
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Coca-Cola Original 1.5L at 4 for R60
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Tastic Long Grain Parboiled Rice 2kg at 3 for R75
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TR510 Treadmill for R7,999, Save R2,500
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Apple iPhone 15 128GB for R13499, Save R1000
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Samsung 70-inch UHD TV for R7,999, Save R6,000
Builders customers can find online-only Halfway Day deals across selected DIY and home improvement items, including:
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True Colour Acrylic PVA 20L Fresh White at R449, saving customers R170
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Steadystep Multi-Step Ladder V2 (3.3m Aluminium) for R1,099, saving customers R500
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Magneto Prem Lithium-Ion Led Lantern 3.0 for R179, saving customers R79
Makro customers will also enjoy free delivery on all orders over R650, while Game customers get free delivery on all orders over R500. For more information, visit www.makro.co.za, www.game.co.za or www.builders.co.za, or follow the brands on their social media platforms.
